Brand stories

Balenciaga eyewear: bold frames with couture roots

This article outlines Balenciaga’s story and shows how the brand’s futuristic lines, volumes and sporty inspirations shape its instantly recognisable eyewear collections.

Etnia Barcelona: eyewear full of colour and personality

This article introduces Etnia Barcelona’s artistic universe and shows how its colour palettes and prints turn each frame into a statement without sacrificing comfort or quality.

Gucci eyewear: iconic codes translated into frames

This article introduces Gucci’s heritage and shows how the brand’s signature motifs and rich details appear in both optical frames and sunglasses.

Oakley: from action sports to high-performance eyewear

This article explores Oakley’s roots in action sports and explains how technical materials and lens technologies shape its distinctive frames.

Ray-Ban: the story behind iconic eyewear classics

This article highlights the milestones of Ray-Ban’s history and shows how the brand keeps its iconic shapes relevant in both sunglasses and optical frames.

Vuarnet: mineral glass sunglasses built for strong light

This article introduces Vuarnet’s story and explains why its mineral lenses and specific tints are designed to handle very bright and reflective conditions.

Saint Laurent eyewear: chic frames with a rock attitude

This article explores Saint Laurent’s aesthetic and shows how the brand’s eyewear balances minimalism with a distinctive, slightly rebellious touch.

Julbo: Performance Eyewear

The julbo eyewear collection explained in simple terms: the story behind the brand, its design codes and what kind of frames it offers for prescription glasses and sunglasses.

Versace eyewear: bold glamour with Medusa details

This article explores Versace’s baroque-inspired style and shows how its eyewear mixes strong logos, rich detailing and dramatic silhouettes.

Chloé eyewear: soft lines and feminine lightness

This article introduces Chloé’s romantic aesthetic and shows how its eyewear combines flowing shapes and light materials for an elegant, easy-to-wear style.

Unveiling the Legacy: The History of Burberry

Curious about the Burberry eyewear collection? the story behind the brand, its design codes and what kind of frames it offers for prescription glasses and sunglasses.