Safilo: Italian Design, Innovation, and Proximity Since 1878
Present in eyewear since 1878, Safilo has established itself as an international benchmark. The group combines Italian craftsmanship, innovation, and customer proximity, collaborating with iconic brands and newer labels. Its ambition: to offer durable, comfortable, and stylish eyewear, designed in compliance with European standards.
DNA & Commitments
Safilo places quality and responsibility at the heart of its model: control of the production chain, rigorous selection of partners, and eco-design policies to reduce environmental footprint without sacrificing design.
Materials & Manufacturing
Frames prioritize acetate (rich color palettes, polished/matte finishes) and metal (steel, titanium), sometimes combined to offer lightness, solidity, and durability. Cutting, polishing, and adjustment processes meet high standards for a perfect fit in daily wear.
Collections & Uses
The portfolio covers prescription glasses, sunglasses, and sport lines (ski, outdoor, athletics), with adapted geometries: sharp rectangles for a professional look, feminine butterfly shapes to widen the gaze, pantos for a retro-modern touch, and curved shields for performance.
Morphological Advice
Square Face
Prefer curves (oval, round) to soften angles and refine the jawline.
Triangle Face (pronounced forehead)
Opt for oval or aviator shapes to rebalance volumes and draw attention to the eyes.
Round Face
Depending on your style, play with contrast (thin rectangles) or embrace softness with round shapes.
Comfort & Durability
Well-positioned nose pads, balanced temples, reliable hinges: every detail matters. A regular maintenance and occasional adjustments at the optician extend lifespan — gentle cleaning, screw checks, alignment.
Service & Proximity
Safilo focuses on support: morphological advice, responsive after-sales service, and selective distribution to preserve the brand experience. As a partner of the group, Visionet offers an online selection of models with the support of qualified opticians.
Some Emblematic Brands
- Carrera — iconic sport & lifestyle
- David Beckham — refined masculinity, clean lines
- Hugo & Boss — professional and timeless silhouette
- Jimmy Choo — glamorous femininity
- Kate Spade — vibrant colors & graphic details
- Marc Jacobs, Polaroid, Smith Optics, Tommy Hilfiger…
Last updated on — Editorial team: Visionet.